Contact us on (03) 8662 5425 or info@vtic.com.au

Program

 

Peninsula Hot Springs – Stage 3 Launch Event

4pm onwards, Sunday 29 July | Peninsula Hot Springs, 140 Springs Lane, Fingal

 

The Peninsula Hot Springs invite you to explore all of their new experiences in our global bathing and wellness culture. Food and beverages will be provided allowing you to completely relax and enjoy live music, talks, workshops, story time, wellness activities and bathing experiences on the night. As part of their new open-air amphitheatre area, which is an extension of the Bath House, the new experiences include nine new pools which sit on the hillside facing an outdoor stage creating an amphitheatre area that can be used for a various events including wellness activities, live music, talks, cooking demonstrations as well as corporate and community programs. We will also launch our ‘fire and ice’ experience which includes two large saunas, an ice cave and plunge pools as well as a food bowl, wellness education and activity centre and new dining precinct.

 

DOWNLOAD CONFERENCE PROGRAM

 

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
8:00 am
Day 1 Registration
Did you attend last night's Peninsula Hot Springs event launch? Lucky you if you did :)
8:00 am
9:00 am
Check-in, grab a coffee and be sure to have a look out the windows - I hear Cape Schanck is easy on the eyes. We prepare for a big 2 days together. Need advice on how to get to Cape Schanck? Easy: https://victourismconference.com.au/getting-there/ - and if you driving yourself down is not an option, check out our complimentary shuttles from the CBD. But keep in mind, the early bird gets the worm as places are limited.
Day 2 Registration
Check-in, grab a coffee and get ready to kick off a brilliant day of content.
7:30 am
9:00 am
Doors open 8:45am
9:00 am
Welcome from VTIC - your conference hosts
Felicia Mariani, Chief Executive - VTIC
9:00 am
9:20 am
Proud to be bringing you the fifth Victorian Tourism Conference, Felicia will set the scene for the two days and highlight the key focus areas for the Victoria Tourism Industry Council.
Welcome to Day Two
Adrian Byrt, Emcee
9:00 am
9:10 am
We welcome back as we set the scene for a challenging final day. Be prepared with your thumbs on Twitter @VTICnews (don’t forget the hashtag #VVTC) and for sli.do to handle all of your burning questions.
9:10 am
Getting Bookings - Predictably attract the perfect guests, design remarkable experiences and earn lifetime fans
Jesse Desjardins - Advisor, Creator & Director at fwNATION (SINGAPORE)
9:20 am
10:05 am
In this insights-packed keynote session, Jesse Desjardins covers the principles and mindsets that create big strategic breakthroughs in your Guest Experience Map (GEM). The GEM is about breaking your marketing into three units; the BEFORE unit, which gets people to the point of booking; the DURING unit, which provides opportunities for incremental revenue generation; and the AFTER unit, which focuses on developing relationships to increase repeat bookings and referrals. Getting Bookings - Predictably attract the perfect guests, design remarkable experiences and earn lifetime fans.
Ministerial Address
The Hon. John Eren MP, Minister for Tourism and Major Events
9:10 am
9:20 am
Hear how the government will be involved in supporting the next chapter of Victorian Tourism and Major Events.
10:05 am
Tourism Tracer - Back by popular demand!
Anne Hardy, Director - Tourism Research and Education Network
10:05 am
10:45 am
This presentation will introduce the project, the technology and introduce the Tourism Tracer Dashboard, where the results of the research are accessible to the tourism industry. Key findings from the research will be revealed and industry members will be shown how to the Tourism Tracer Dashboard may be used to maximize benefits for their business.
Tourism Australia - Update
John O'Sullivan - Managing Director & CEO, Tourism Australia
9:20 am
10:10 am
With a vision for growing our sector to more than $115 billion by the end of the decade, John will be our first keynote for Day 2.
10:25 am
Morning Tea
Grab a bite to eat, a coffee and take some time to chat with our Partners who will be set up and ready to chat. Well-known faces, new faces - this is the time to connect with all.
10:45 am
11:15 am
Social Media + Disruption
Carolyn Miller - Founder, The Honeycomb Effect
9:30 am
10:10 am
Strategist, marketer, advertiser and regular panellist 'Gruen', Carolyn will unfold the way in which social media change is set to impact all of our businesses. Not to be missed!
11:10 am
Visit Victoria strategic overview - insights for business
Peter Bingeman - CEO, Visit Victoria
11:15 am
11:50 am
Hear from Visit Victoria's Chief Executive Officer, Peter Bingeman, on the latest Brand Strategy and Direction for Visit Victoria and learn how businesses can best capitalise on new and exciting opportunities.
Technology + Disruption
Jesse Desjardins - Advisor, Creator, Director, fwNATION
10:10 am
10:50 am
We welcome back Jesse to show us how technology is going to drive change in our industry - and everyone else's!
11:30 am
Parks Victoria – Industry Update
Industry update from the executive team from Parks Victoria
11:50 am
12:25 pm
Hear the latest on Victoria’s parks, new initiatives and priorities ahead.
Innovation + Disruption
Martin Enault - C2 International
10:50 am
11:30 am
Martin will step us through the relationship between commerce and creativity, its potential to redefine business and how the way we recalibrate our businesses will be crucial to our success.
12:15 pm
Worth a thousand words? Using visual content for maximum effect
Mark Mezzapelli - CrowdRiff (CANADA)
12:25 pm
1:00 pm
We live in a world where customers rely on visuals to decide where to go and what to see, experience and buy. The volume of content shared everyday poses new challenges for tourism operators and marketing teams. Amidst this noise, CrowdRiff helps travel brands stand out. Having worked with some of the biggest names in the travel and destinations business, Mark Mezzapelli will share with us how to effectively discover, manage and distribute the best content.
Lunch
We admit, it's an early lunch. BUT we know that many of you have a drive ahead of you at the end of the day. Why not get the show on the road then, right?
11:40 am
12:10 pm
1:00 pm
Lunch
Grab a bite to eat, coffee from our barista team and take some time out in the 'Forum'. A host of VTIC’s industry and conference partners will be available to engage with you, so be sure to look out for them.
1:00 pm
1:40 pm
Remember to note which room your first breakout is in as these will kick off at 1:45pm sharp!
Break into LAB groups
Get ready for 5 x interactive and stimulating LABS for you to circulate through - BAROMETER, BLUEPRINT, BRIEFCASE, BRAINDATES & WINDOW
12:20 pm
12:30 pm
Break into your LAB groups and launch into a memorable afternoon!
1:25 pm
Breakouts - Decision time!
Time to choose your first breakout session of the day! Remember you have the chance to see 2 of the 3 fantastic presentations listed below, so choose wisely.
1:40 pm
1:45 pm
LABS
Led by the team at C2, circulate through the five LABS.
12:30 pm
3:00 pm
Everyone will get a chance to experience BAROMETER, BLUEPRINT, BRIEFCASE, BRAINDATES & WINDOW.
1:25 pm
BREAKOUT: Growing the appetite for local produce
Hear from RACV Cape Schanck's Executive Chef on what sets the Mornington peninsula apart in terms of exceptional local offerings .
1:45 pm
2:15 pm
Experience the behind the scenes workings of the RACV Cape Schanck Resort kitchen. This intimate breakout will showcase the best local Mornington Peninsula produce whilst giving you a greater understanding of the food philosophy behind the new property.
Closing the loop
Martin Enault - CEO of Asia Pacific, C2 International
3:05 pm
3:20 pm
Martin will give us an overview of what you all got up to, major breakthroughs and insights we can all take back to our own businesses.
1:25 pm
BREAKOUT: 'On the Green' networking session
Who said business and pleasure don't mix? Take the time during this breakout to mix a little light golf with a lot of business connection.
1:45 pm
2:15 pm
Lead by the RACV Cape Schanck Golf Pro, this breakout will see you getting out onto the property's course whilst making the most of a select networking opportunity.
Conference close
Adrian Byrt - Emcee
3:25 pm
3:30 pm
Goodbye from VTIC and thank you for being part of the fifth annual Vic Tourism Conference. You won't want to leave early as there are some impressive door prizes on offer...
12:00 am
BREAKOUT: Green Olive at Red Hill - A local case study
Sue and Greg O'Donoghue - Owners, Green Olive at Red Hill
1:45 pm
2:15 pm
Over sixteen years of cultivating their farm, hear from Sue and Greg on how they’ve established a vineyard; built a farm kitchen and store; launched farm cooking classes, tours and tastings; created our farm brand of food, cordials and wines; sourced useful kitchen products and inspiring cook books; and branched out with their own farm body care products.
12:00 am
BREAKOUT: Victoria's Hot Spring Renaissance (Panel)
Charles Davidson (Peninsula Hot Springs), Jodie Vogt (Phillip Island Hot Springs), Gene Seabrook (Deep Blue Hotel & Hot Springs - Warrnambool)
1:45 pm
2:15 pm
Winter might be on its way, but thankfully, there are several spots in Victoria where underground springs bubble hot all year-round. This burgeoning sector of the Visitor Economy, with new developments across the state and significant economic flow on, is well worthwhile better understanding.
12:00 am
BREAKOUT: Turning mobile tourists into paying customers
Nick Heath - Pace Advertising, Marketing & PR
1:45 pm
2:15 pm
There is no doubt that we have all adopted and aboard the digital train now. 99% of tourism business operators and associations have responsive websites and social media marketing - but is our digital spending happening in the right places?
12:00 am
Changeover
Changeover - now you get to enjoy your second breakout session.
2:15 pm
2:25 pm
12:00 am
Breakouts - Round 2!
Time for the second of your two breakout sessions for the day.
2:25 pm
3:00 pm
12:00 am
Afternoon Tea
Prime business development time - secure your future meetings and continue building those relationships.
3:00 pm
3:30 pm
12:00 am
Visit Victoria regional destination marketing update
Shae Keenan - Head of Marketing Communications,Visit Victoria
3:30 pm
3:50 pm
What have Visit Victoria been up to in the regional destination marketing space? Hear their latest campaign insights and plans for future activities.
12:00 am
Visitor Trends – Future Implications For Tourism In Victoria
Melanie De Souza - General Manger Digital Marketing Services & Strategy, Visit Victoria
3:50 pm
4:10 pm
Visitor Trends – Future Implications For Tourism In Victoria
12:00 am
Theatre Boom - Bringing Harry Potter to town
Michael Cassel - Producer, Entertainment Executive and Founder of the Michael Cassel Group
4:10 pm
4:45 pm
Based on an original new story by J.K. Rowling, Harry Potter and the Cursed Child, the new play is coming exclusively to Melbourne’s Princess Theatre in early 2019. Understand why this play is seen over TWO nights, what this means for Victorian tourism and how this is huge opportunity for our industry.
12:00 am
Sunset Drinks @ St Andrews Beach Brewery
St Andrews Beach Brewery calls a 92 acre property in Fingal home.
5:30 pm
7:00 pm
In the mid-2000’s the property was formally a world class horse training facility and after a significant facelift, we are delighted to hold the official conference Sunset Drinks and networking in the centre of the former stables. This is truly unique brewery and modern, quintessential Mornington Peninsula experience.
12:00 am
Conference Networking Dinner
The 2018 Conference Dinner will be a sit down event where the focus is networking and building relationships.
7:00 pm
10:30 pm
This 3 course dinner will include a dinner beverage package, plenty of time for further networking, and entertainment.
Conference Networking DinnerIf you are staying at a hotel linked by official conference shuttle, buses depart at 10:30 to will take you home.

Day 1 - Monday 30 July

Day 2 - Tuesday 31 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Day 1 Registration
Did you attend last night's Peninsula Hot Springs event launch? Lucky you if you did :)
8:00 am
9:00 am
Check-in, grab a coffee and be sure to have a look out the windows - I hear Cape Schanck is easy on the eyes. We prepare for a big 2 days together. Need advice on how to get to Cape Schanck? Easy: https://victourismconference.com.au/getting-there/ - and if you driving yourself down is not an option, check out our complimentary shuttles from the CBD. But keep in mind, the early bird gets the worm as places are limited.

Day 1 - Monday 30 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Welcome to Day Two
Adrian Byrt, Emcee
9:00 am
9:10 am
We welcome back as we set the scene for a challenging final day. Be prepared with your thumbs on Twitter @VTICnews (don’t forget the hashtag #VVTC) and for sli.do to handle all of your burning questions.

Day 2 - Tuesday 31 July

  • Welcome to Day Two
    9:00 am - 9:10 am
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Welcome from VTIC - your conference hosts
Felicia Mariani, Chief Executive - VTIC
9:00 am
9:20 am
Proud to be bringing you the fifth Victorian Tourism Conference, Felicia will set the scene for the two days and highlight the key focus areas for the Victoria Tourism Industry Council.

Day 1 - Monday 30 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Getting Bookings - Predictably attract the perfect guests, design remarkable experiences and earn lifetime fans
Jesse Desjardins - Advisor, Creator & Director at fwNATION (SINGAPORE)
9:20 am
10:05 am
In this insights-packed keynote session, Jesse Desjardins covers the principles and mindsets that create big strategic breakthroughs in your Guest Experience Map (GEM). The GEM is about breaking your marketing into three units; the BEFORE unit, which gets people to the point of booking; the DURING unit, which provides opportunities for incremental revenue generation; and the AFTER unit, which focuses on developing relationships to increase repeat bookings and referrals. Getting Bookings - Predictably attract the perfect guests, design remarkable experiences and earn lifetime fans.

Day 1 - Monday 30 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Tourism Tracer - Back by popular demand!
Anne Hardy, Director - Tourism Research and Education Network
10:05 am
10:45 am
This presentation will introduce the project, the technology and introduce the Tourism Tracer Dashboard, where the results of the research are accessible to the tourism industry. Key findings from the research will be revealed and industry members will be shown how to the Tourism Tracer Dashboard may be used to maximize benefits for their business.

Day 1 - Monday 30 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Morning Tea
Grab a bite to eat, a coffee and take some time to chat with our Partners who will be set up and ready to chat. Well-known faces, new faces - this is the time to connect with all.
10:45 am
11:15 am

Day 1 - Monday 30 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Visit Victoria strategic overview - insights for business
Peter Bingeman - CEO, Visit Victoria
11:15 am
11:50 am
Hear from Visit Victoria's Chief Executive Officer, Peter Bingeman, on the latest Brand Strategy and Direction for Visit Victoria and learn how businesses can best capitalise on new and exciting opportunities.

Day 1 - Monday 30 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Parks Victoria – Industry Update
Industry update from the executive team from Parks Victoria
11:50 am
12:25 pm
Hear the latest on Victoria’s parks, new initiatives and priorities ahead.

Day 1 - Monday 30 July

  • Parks Victoria – Industry Update
    11:50 am - 12:25 pm
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Worth a thousand words? Using visual content for maximum effect
Mark Mezzapelli - CrowdRiff (CANADA)
12:25 pm
1:00 pm
We live in a world where customers rely on visuals to decide where to go and what to see, experience and buy. The volume of content shared everyday poses new challenges for tourism operators and marketing teams. Amidst this noise, CrowdRiff helps travel brands stand out. Having worked with some of the biggest names in the travel and destinations business, Mark Mezzapelli will share with us how to effectively discover, manage and distribute the best content.

Day 1 - Monday 30 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Lunch
Grab a bite to eat, coffee from our barista team and take some time out in the 'Forum'. A host of VTIC’s industry and conference partners will be available to engage with you, so be sure to look out for them.
1:00 pm
1:40 pm
Remember to note which room your first breakout is in as these will kick off at 1:45pm sharp!

Day 1 - Monday 30 July

  • Lunch
    1:00 pm - 1:40 pm
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Breakouts - Decision time!
Time to choose your first breakout session of the day! Remember you have the chance to see 2 of the 3 fantastic presentations listed below, so choose wisely.
1:40 pm
1:45 pm

Day 1 - Monday 30 July

  • Breakouts - Decision time!
    1:40 pm - 1:45 pm
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
BREAKOUT: Turning mobile tourists into paying customers
Nick Heath - Pace Advertising, Marketing & PR
1:45 pm
2:15 pm
There is no doubt that we have all adopted and aboard the digital train now. 99% of tourism business operators and associations have responsive websites and social media marketing - but is our digital spending happening in the right places?

Day 1 - Monday 30 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Theatre Boom - Bringing Harry Potter to town
Michael Cassel - Producer, Entertainment Executive and Founder of the Michael Cassel Group
4:10 pm
4:45 pm
Based on an original new story by J.K. Rowling, Harry Potter and the Cursed Child, the new play is coming exclusively to Melbourne’s Princess Theatre in early 2019. Understand why this play is seen over TWO nights, what this means for Victorian tourism and how this is huge opportunity for our industry.

Day 1 - Monday 30 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Visitor Trends – Future Implications For Tourism In Victoria
Melanie De Souza - General Manger Digital Marketing Services & Strategy, Visit Victoria
3:50 pm
4:10 pm
Visitor Trends – Future Implications For Tourism In Victoria

Day 1 - Monday 30 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
BREAKOUT: Victoria's Hot Spring Renaissance (Panel)
Charles Davidson (Peninsula Hot Springs), Jodie Vogt (Phillip Island Hot Springs), Gene Seabrook (Deep Blue Hotel & Hot Springs - Warrnambool)
1:45 pm
2:15 pm
Winter might be on its way, but thankfully, there are several spots in Victoria where underground springs bubble hot all year-round. This burgeoning sector of the Visitor Economy, with new developments across the state and significant economic flow on, is well worthwhile better understanding.

Day 1 - Monday 30 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Conference close
Adrian Byrt - Emcee
3:25 pm
3:30 pm
Goodbye from VTIC and thank you for being part of the fifth annual Vic Tourism Conference. You won't want to leave early as there are some impressive door prizes on offer...

Day 2 - Tuesday 31 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Sunset Drinks @ St Andrews Beach Brewery
St Andrews Beach Brewery calls a 92 acre property in Fingal home.
5:30 pm
7:00 pm
In the mid-2000’s the property was formally a world class horse training facility and after a significant facelift, we are delighted to hold the official conference Sunset Drinks and networking in the centre of the former stables. This is truly unique brewery and modern, quintessential Mornington Peninsula experience.

Day 1 - Monday 30 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Conference Networking Dinner
The 2018 Conference Dinner will be a sit down event where the focus is networking and building relationships.
7:00 pm
10:30 pm
This 3 course dinner will include a dinner beverage package, plenty of time for further networking, and entertainment.
Conference Networking DinnerIf you are staying at a hotel linked by official conference shuttle, buses depart at 10:30 to will take you home.

Day 1 - Monday 30 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Day 2 Registration
Check-in, grab a coffee and get ready to kick off a brilliant day of content.
7:30 am
9:00 am
Doors open 8:45am

Day 2 - Tuesday 31 July

  • Day 2 Registration
    7:30 am - 9:00 am
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Tourism Australia - Update
John O'Sullivan - Managing Director & CEO, Tourism Australia
9:20 am
10:10 am
With a vision for growing our sector to more than $115 billion by the end of the decade, John will be our first keynote for Day 2.

Day 2 - Tuesday 31 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Social Media + Disruption
Carolyn Miller - Founder, The Honeycomb Effect
9:30 am
10:10 am
Strategist, marketer, advertiser and regular panellist 'Gruen', Carolyn will unfold the way in which social media change is set to impact all of our businesses. Not to be missed!

Day 2 - Tuesday 31 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Innovation + Disruption
Martin Enault - C2 International
10:50 am
11:30 am
Martin will step us through the relationship between commerce and creativity, its potential to redefine business and how the way we recalibrate our businesses will be crucial to our success.

Day 2 - Tuesday 31 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Break into LAB groups
Get ready for 5 x interactive and stimulating LABS for you to circulate through - BAROMETER, BLUEPRINT, BRIEFCASE, BRAINDATES & WINDOW
12:20 pm
12:30 pm
Break into your LAB groups and launch into a memorable afternoon!

Day 2 - Tuesday 31 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
LABS
Led by the team at C2, circulate through the five LABS.
12:30 pm
3:00 pm
Everyone will get a chance to experience BAROMETER, BLUEPRINT, BRIEFCASE, BRAINDATES & WINDOW.

Day 2 - Tuesday 31 July

  • LABS
    12:30 pm - 3:00 pm
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Technology + Disruption
Jesse Desjardins - Advisor, Creator, Director, fwNATION
10:10 am
10:50 am
We welcome back Jesse to show us how technology is going to drive change in our industry - and everyone else's!

Day 2 - Tuesday 31 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
BREAKOUT: 'On the Green' networking session
Who said business and pleasure don't mix? Take the time during this breakout to mix a little light golf with a lot of business connection.
1:45 pm
2:15 pm
Lead by the RACV Cape Schanck Golf Pro, this breakout will see you getting out onto the property's course whilst making the most of a select networking opportunity.

Day 1 - Monday 30 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Lunch
We admit, it's an early lunch. BUT we know that many of you have a drive ahead of you at the end of the day. Why not get the show on the road then, right?
11:40 am
12:10 pm

Day 2 - Tuesday 31 July

  • Lunch
    11:40 am - 12:10 pm
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Changeover
Changeover - now you get to enjoy your second breakout session.
2:15 pm
2:25 pm

Day 1 - Monday 30 July

  • Changeover
    2:15 pm - 2:25 pm
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Breakouts - Round 2!
Time for the second of your two breakout sessions for the day.
2:25 pm
3:00 pm

Day 1 - Monday 30 July

  • Breakouts - Round 2!
    2:25 pm - 3:00 pm
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
BREAKOUT: Green Olive at Red Hill - A local case study
Sue and Greg O'Donoghue - Owners, Green Olive at Red Hill
1:45 pm
2:15 pm
Over sixteen years of cultivating their farm, hear from Sue and Greg on how they’ve established a vineyard; built a farm kitchen and store; launched farm cooking classes, tours and tastings; created our farm brand of food, cordials and wines; sourced useful kitchen products and inspiring cook books; and branched out with their own farm body care products.

Day 1 - Monday 30 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Afternoon Tea
Prime business development time - secure your future meetings and continue building those relationships.
3:00 pm
3:30 pm

Day 1 - Monday 30 July

  • Afternoon Tea
    3:00 pm - 3:30 pm
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
BREAKOUT: Growing the appetite for local produce
Hear from RACV Cape Schanck's Executive Chef on what sets the Mornington peninsula apart in terms of exceptional local offerings .
1:45 pm
2:15 pm
Experience the behind the scenes workings of the RACV Cape Schanck Resort kitchen. This intimate breakout will showcase the best local Mornington Peninsula produce whilst giving you a greater understanding of the food philosophy behind the new property.

Day 1 - Monday 30 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Visit Victoria regional destination marketing update
Shae Keenan - Head of Marketing Communications,Visit Victoria
3:30 pm
3:50 pm
What have Visit Victoria been up to in the regional destination marketing space? Hear their latest campaign insights and plans for future activities.

Day 1 - Monday 30 July

Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Ministerial Address
The Hon. John Eren MP, Minister for Tourism and Major Events
9:10 am
9:20 am
Hear how the government will be involved in supporting the next chapter of Victorian Tourism and Major Events.

Day 2 - Tuesday 31 July

  • Ministerial Address
    9:10 am - 9:20 am
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
Day 1 - Monday 30 July Day 2 - Tuesday 31 July
12:00 am
Closing the loop
Martin Enault - CEO of Asia Pacific, C2 International
3:05 pm
3:20 pm
Martin will give us an overview of what you all got up to, major breakthroughs and insights we can all take back to our own businesses.

Day 2 - Tuesday 31 July